• Ideas

    I Almost Bought a SaaS Company (And I’m Glad I Didn’t)

    Late last year, a warm lead slid into my inbox—a SaaS company in HR tech. I knew next to nothing about HR tech. But I know SaaS. I know tech. And I’ve always had a thing for buying a business. In my day-to-day, I’m constantly making investment decisions—whether I’m identifying the next property for my co-living business, COZi Home, or running the numbers for the new product for “Mommy Goes to Work“. Over time, I’ve developed a solid investment instinct—data-backed, gut-checked, and battle-tested. And here’s one truth I’ve learned: The juiciest opportunities often hide in the boring, dusty corners no…